Direct Mail Is Not Just For Christmas
For many people, direct mail can mean anything from a pizza leaflet to a sofa catalogue the size of, well, a small sofa. And…
Tag: Super Touchpoints
Putting Your Next Campaign On The Map
DISCOVER OUR NEW GEO PLANNING CAPABILITY Perhaps the greatest advantage of direct mail is its ability to place a message directly into the hands…
Direct Mail Continues to Drive Digital Performance, New JICMAIL Data Reveals
New insight from JICMAIL, the industry body for mail measurement, confirms what we’re seeing across our client campaigns at PSE: mail is not just…
One Week On: What the JICMAIL Super Touchpoint Report Really Means for Marketers
One week on from JICMAIL’s latest webinar and the release of its Mail: The Super Touchpoint report, there’s been plenty of discussion around what…
JICMAIL and TGI announce ongoing data integration while the Direct mail channel posts record levels of digital performance in Q4 2025
JICMAIL reports that the proportion of mail driving website visits has reached its highest level in five years. To help marketers plan across the…