5 Lessons To Help You Maximise The Golden Quarter
It’s a truism that Christmas always seems to start earlier and earlier. One minute we’re choosing ice lollies and the next we’re being offered…
Author: Gemma Hussey
The Answers Revealed
Seen the latest copy of Mail Matters? If you’ve had a go at our Mail Matters wordsearch, now’s your chance to see how many…
Direct Mail Is Not Just For Christmas
For many people, direct mail can mean anything from a pizza leaflet to a sofa catalogue the size of, well, a small sofa. And…
Putting Your Next Campaign On The Map
DISCOVER OUR NEW GEO PLANNING CAPABILITY Perhaps the greatest advantage of direct mail is its ability to place a message directly into the hands…
PSE COO Phil Newton Appointed to DMA AI Council
Print Strategy Europe (PSE) is pleased to announce that COO Phil Newton has joined the DMA AI Council, a group of industry leaders focused…
Direct Mail Continues to Drive Digital Performance, New JICMAIL Data Reveals
New insight from JICMAIL, the industry body for mail measurement, confirms what we’re seeing across our client campaigns at PSE: mail is not just…
A Creative Approach to Sustainable Production
At PSE, we’re always looking at ways to combine creative thinking with more sustainable production methods. Our latest project, a 5ft phoenix, created entirely…
JICMAIL Partners with ShoWhere to Launch Advanced Geo Planning Tool
JICMAIL has launched a new postcode sector mail measurement dataset in partnership with ShoWhere, giving users a more detailed view of mail engagement across…
How Hotel Chocolat Turned Print From a Headache Into a Competitive Advantage
A hundred stores. Dozens of SKUs. Price labels, window graphics, uniforms, POS displays and a marketing team that was supposed to be doing something…
HFSS Has Changed Marketing
Are you keeping up with HFSS changes? At the end of last year, the UK introduced new legislation to restrict the advertising and promotion…
Leading the way in print, together
At PSE, we believe great work starts with great people. Our team is built on a mix of perspectives, experience and ways of thinking,…
2026 The Year of Letterbox Marketing
For years, the marketing conversation has been dominated by digital channels, faster, cheaper, measurable, scalable. But in the last few years, something has shifted.…